Monday, 24 September 2007

Graphic Workshop Template

imageHere is an example of a graphical template used as a handout during a workshop. After some preliminary work, the group were asked to work in pairs to draft a marketing message using the handout. The completed templates were gathered back in and after the workshop were consolidated into a single set of messages. This was done using MindManager.

What Is Our Initial Market Message The final version was published to the team as a PDF. This map includes graphical elements from the original hand drawn template to retain the theme used in the workshop.

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